TRIATHLON
LISA NORDEN
Olympian and Ironman Champion
A determined and gritty performer, Lisa is one of the best-known athletes in triathlon. She has competed in three Olympic Games (Beijing, London and Rio) before moving up in distance to half-Ironman. In the 2012 London games, she won silver, finishing 0.009 second shy of Olympic Gold. Her introduction to endurance sports started as a teenager when she and her mother embarked on a cross-Europe bike ride. It cemented her love of endurance sport, and for challenging herself. Today, Lisa is one of the best middle-distance triathletes in the world, and she is starting her move toward the very top ranks of full IM distance. In her 140.6 debut in Lake Placid, Lisa won on a very challenging and hilly course. She is now planning her first run at Kona. She is working diligently with the team at Neversecond to help her transition her nutritional needs to ensure that she is at her best on race day.

NATIONALITY

Swedish

HOMETOWN

Norrtälje Sweden

FAVORITE RACE

Challenge Salou

TRIATHLON
Lisa Norden
2x Olympian. Ironman Champion
A determined and gritty performer, Lisa is one of the best-known athletes in triathlon. She has competed in three Olympic Games (Beijing, London and Rio) before moving up in distance to half-Ironman. In the 2012 London games, she won silver, finishing 0.009 second shy of Olympic Gold.
Her introduction to endurance sports started as a teenager when she and her mother embarked on a cross-Europe bike ride. It cemented her love of endurance sport, and for challenging herself. Today, Lisa is one of the best middle-distance triathletes in the world, and she is starting her move toward the very top ranks of full IM distance. In her 140.6 debut in Lake Placid, Lisa won on a very challenging and hilly course. She is now planning her first run at Kona. She is working diligently with the team at Neversecond to help her transition her nutritional needs to ensure that she is at her best on race day.

NATIONALITY

Swedish

Favorite Race

Challenge Salou
Hometown

Norrtälje Sweden

OUR OTHER ATHLETES
Much more than sponsorship
Lisa Norden
2x Olympian and Ironman Champion
Els Visser
Professional Triathlete. Ironman Champion
Joseph Gray
Multiple World and US Mountain Running Champion
Mario Mola
3x Olympian and Top-Ranked Professional Triathlete
Rudy von Berg
Fast-Rising Half Ironman Champion
Sondre Moen
Olympian. Norwegian sub-2:06 Marathoner
OUR OTHER ATHLETES
Much more than sponsorship
Lisa Norden
2x Olympian and Ironman Champion
Els Visser
Professional Triathlete. Ironman Champion
Adam Hansen
Professional CyclistTurned-Triathlete
Gus Schumacher
Olympian. Junior World Cross Country Skiing Champion
Jordan Hasay
American Distance Running Legend. 2:20 Marathoner
Joseph Gray
Multiple World and US Mountain Running Champion
Julia Kern
US Nordic Sprint Champion
Mario Mola
3x Olympian and Top-Ranked Professional Triathlete
Rudy von Berg
Fast-Rising Half Ironman Champion
Sondre Moen
Olympian. Norwegian sub-2:06 Marathoner